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Chaos Marketing in India: Navigating the Fine Line Between Buzz and Backlash

Chaos Marketing in India: Navigating the Fine Line Between Buzz and Backlash February 8, 2025 Home  Chaos Marketing in India: Navigating the Fine Line Between Buzz and Backlash In the world of PR and marketing, some brands play it safe—sticking to predictable campaigns and risk-free messaging. And then there are the disruptors, the ones who […]

PR trends shaping the future of education

PR trends shaping the future of education January 6, 2025 Home  PR trends shaping the future of education As we look ahead to 2025, the PR landscape for higher education institutes like IITs and IIMs is evolving. To stay ahead, it’s essential to focus on innovative, impactful strategies that drive global recognition and engagement. Ms. […]

PR Lessons from The Crown

PR Lessons from The Crown December 10, 2024 Home  PR Lessons from The Crown The Crown isn’t just a historical drama; it’s a masterclass in public relations. From managing crises to shaping public perception, the series offers valuable lessons for PR professionals. Among its most gripping moments are the PR tug-of-war battles between Prince Charles […]

PR Lessons from Emily in Paris

PR Lessons from Emily in Paris November 19, 2024 Home  PR Lessons from Emily in Paris Emily in Paris is more than just a show about an American girl navigating the City of Light. It’s a whirlwind of romance, fashion, cultural clashes, and—let’s not forget—PR genius! Whether creating buzz for a luxury brand or dealing […]

Communicating Science to a non-scientific audience: Lessons from The Big Bang Theory

Communicating Science to a non-scientific audience: Lessons from The Big Bang Theory July 1, 2024 Home  Communicating Science to a non-scientific audience: Lessons from The Big Bang Theory Our Founder and CEO, Ms. Bhavani Giddu, writes on ‘Communicating Science to a non-scientific audience: Lessons from The Big Bang Theory’ The Big Bang Theory, though a […]

Social listening: A PR Pro’s Secret Weapon

Social listening: A PR Pro’s Secret Weapon June 24, 2024 Home  Social listening: A PR Pro’s Secret Weapon Social listening equips PR professionals with valuable insights, allowing them to anticipate crises and navigate the ever-changing online landscape –for managing your brand reputation. In today’s digital landscape, silence isn’t an option for PR professionals. That’s where […]

The Rise of Regional Media Powerhouses: Why Footprint is Embracing Regional Media Outreach

The Rise of Regional Media Powerhouses: Why Footprint is Embracing Regional Media Outreach June 18, 2025 Home  The Rise of Regional Media Powerhouses: Why Footprint is Embracing Regional Media Outreach The media landscape is shifting. While national outlets hold a certain prestige, the power of regional media is undeniable. Recent studies show a surge in […]

AI Revolutionizing Public Relations

AI Revolutionizing Public Relations June 13, 2024 Home  AI Revolutionizing Public Relations The global PR industry is expected to exceed $113 billion in revenue by 2024, highlighting its digital age significance. A survey shows 68% of PR professionals already use AI, marking a transformative shift. AI simulates human intelligence by machines, more often a computer […]

Bhavani Giddu Veeravalli
Chief Executive Officer and Founder Footprint Global Communications
Bhavani Veeravalli, Founder & CEO of Footprint Global Communications, is a communications specialist with experience spanning over 30 years.  Having worked with leading multinational corporates across sectors and with agencies in senior leadership roles, Bhavani comes with a cross-sectoral experience in communications. Her specialization includes strategic communications for the higher education and startup sectors, and advocacy communication in the development sector focusing on public health, agriculture and inclusive education. She has worked on several large campaigns in higher education focusing on enhancing perception of reputed institutes in India and in public health advocacy and policy communications in the areas of maternal and child health, immunization, disease prevention and awareness, family planning, women’s reproductive rights, adolescent health, non-communicable diseases, mental health, etc.

Bhavani established Footprint Global Communications (www.footprintglobal.com) in early 2010 to pursue her passion in Science and Technology, higher education and public health. Footprint has several leading clients in these sectors.

Bhavani’s expertise in communicating science and technology for a non-science audience, public health communications, policy communications, reputation management, issue management and crisis communications has tremendously helped in handling some of the toughest situations for clients across sectors. Bhavani has conducted several workshops that include media training, message development, crisis preparedness & communications training for her clients across sectors.

Bhavani is in New Delhi, India.

LinkedIn: https://www.linkedin.com/in/bhavanigiddu/
Bhavani Giddu Veeravalli
Chief Executive Officer and Founder Footprint Global Communications
Bhavani Veeravalli, Founder & CEO of Footprint Global Communications, is a communications specialist with experience spanning over 30 years.  Having worked with leading multinational corporates across sectors and with agencies in senior leadership roles, Bhavani comes with a cross-sectoral experience in communications. Her specialization includes strategic communications for the higher education and startup sectors, and advocacy communication in the development sector focusing on public health, agriculture and inclusive education. She has worked on several large campaigns in higher education focusing on enhancing perception of reputed institutes in India and in public health advocacy and policy communications in the areas of maternal and child health, immunization, disease prevention and awareness, family planning, women’s reproductive rights, adolescent health, non-communicable diseases, mental health, etc.

Bhavani established Footprint Global Communications (www.footprintglobal.com) in early 2010 to pursue her passion in Science and Technology, higher education and public health. Footprint has several leading clients in these sectors.

Bhavani’s expertise in communicating science and technology for a non-science audience, public health communications, policy communications, reputation management, issue management and crisis communications has tremendously helped in handling some of the toughest situations for clients across sectors. Bhavani has conducted several workshops that include media training, message development, crisis preparedness & communications training for her clients across sectors.

Bhavani is in New Delhi, India.

LinkedIn: https://www.linkedin.com/in/bhavanigiddu/